HILDA ROSENTHAL: 30 YEARS IN MAZATLAN
By Shana Hugh

Thirty years ago, it wasn't possible to catch a taxi or a pulmonia and head to Señor Frogs, but you could catch a burrow-drawn buggy and ride around Centro. Hilda Rosenthal knows. She was there. Every year, for thirty years now, Hilda had been coming to Mazatlán, staying in the Sands (Las Arenas) hotel. Although much of Mazatlán has changed over the years, Hilda's love for Mazatlán has not. Her first trip to Mazatlán was in 1970, when she drove down from Toronto-- where she was born and raised-- with her husband, Saul. After discovering an instant rapport with the Mazatlecos, Hilda and Saul made the trip to Mazatlán an annual event. As Hilda describes it: "We found our Shangri-La here... and never went anywhere else." Although her husband passed away in 1979, Hilda continues to return every year-- from the beginning of December to the end of March-- to her second home: "I sometimes feel more at home here that I do at home." The magnets that keeps attracting her back to Mazatlán are "the people and their culture." The Mazatlecos have made her feel right at home. She is drawn to their positive attitude and friendly manner: "No matter how rich or poor they are, they always seem to be happy," says Hilda of the people she has met here. Today, many of those friendly people are more than just another smiling face. Hilda has made many friends in the community. In fact, she has a hard time walking down the street without hearing at least a dozen "Hola Hildas." She is just "part of the family"

when she attends Christmas dinner with Sands' hotel owner José Marie Hernandez and his family (Sr. Hernandez has owned the Sands hotel since Hilda's first stay in 1970). And she has a huge "extended family" of her own here, including Mazatlecan godchildren. A number of Hilda's "fan club members" are those she has met during her numerous volunteer efforts. From Sharp Hospital to Stone Island, to T-shirt shops, Hilda helps out wherever she can. "I'm not just helping people, I'm helping myself," she says of her volunteer work. In addition to her volunteer work, Hilda is very involved in the community. Although her favorite Mazatlán pastimes include walking the beach and the malecón, busing to Centro (Old Mazatlán), and visiting Stone Island, she also enjoys climbing the lighthouse (El Faro), working out at World's gym, and has even been spotted dancing atop the bar at Bora Bora. Hilda's love for Mazatlán and the citizens here is contagious. Many a family member has come to Mazatlán to visit Hilda... then left with the "Mazatlán bug," ready and eager to return. Hilda only wishes that she could spread some more enthusiasm around, noting the poor publicity Mazatlán (and Mexico in general) has received in recent times. Hilda, herself, has never had a problem in Mazatlán: "I could walk around Mazatlán at 2 a.m.," claims Hilda, "and I wouldn't do that at home." Hilda's plans for the future? Returning to Mazatlán, of course! "If it weren't so hot in the summer," she insists, "I'd probably stay all year!"

 

 

 


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